A roundup of the biggest changes shipped to the Event Ticketing app over the last few weeks.
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The two pieces of the Event Ticketing app that live inside Shopify itself — the Point of Sale app and the checkout extension — both got a full rewrite under the hood this week, as part of our latest Built for Shopify renewal cycle.
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A look back at the year. 2025 was less about big-bang launches and more about polish, reliability, and incremental features. Here are the highlights.
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A year of foundation work. 2024 was when most of the modernization that paid off in 2026 actually got built — App Bridge v4, Rails 8, a smarter GraphQL client, a new checkout UI extension, and the backend that the rebuilt POS app would later sit on top of. Plus a handful of merchant-visible features along the way.
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A look back at 2023. The year landed a steady stream of merchant-facing features — ticket tags, expiration dates, custom fields in the Shopify sync, an “allow add guests” preference — alongside a couple of UI refreshes and the usual underlying-platform updates.
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The biggest shipping year the app has had in a while. The Event Ticketing app earned Built for Shopify status as one of the program’s launch-day participants, the storefront theme app extension shipped, Shopify Flow integration arrived, and a major performance overhaul moved tickets and orders to Elasticsearch. Plus a long list of smaller features and fixes.
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A productive year on the heels of the January performance and design update. 2021 brought a long list of new merchant-facing features — pickups, customer-facing ticket editing, customizable booking fees, large-event support, deeper Shopify order editing — and the usual stream of polish, performance work, and platform updates.
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With things on the quieter side this winter, a lot of updates have been made around performance, scalability, and reliability in preparation for a big 2021.
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It’s been awhile since the last update, but believe me, things are happening! The past month or so has been devoted to improving app reliability and performance for our largest Shopify Plus customers. It’s with great satisfaction to report the app is more reliable and fast than ever. With those improvements out of the way, it’s time for some new features:
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These past ~6 weeks have been primarily minor bug fixes and performance enhancements.
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A new feature is available for Professional and Plus+ customers: the ability to send tickets as attachments (PDF / Apple wallet) directly to the customer via email after purchase.
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When setting up Multi-date events, you now have a new option to create Passes in addition to Tickets. Whereas Tickets are added as a purchasable option for each date that you add, passes are a separate product that can be used to grant access to multiple dates within an event. For example, this is useful for season passes, annual passes, single use pass (valid on any one date), etc.
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Over the past month the app has received a lot of refinements not really worthy for a post! Today announcing two new features.
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Small release to tidy up a few things!
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Hard at work making polishes to the Shopify App!
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Shopify app updates, new iOS Check In App version 2.2, and some minor fixes.
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New feature alert! By popular demand I am happy to announce the ability to set an overall event capacity for sales. For example, if you have multiple ticket options (Adult, Child, Senior) but need to ensure only X number of tickets are sold across all options, then event capacity is for you!
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Event Ticketing now hooks into the official Shopify order status page, to display ticket download buttons:
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We’ve made some improvements around creating and editing events.
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I am excited to announce additional pricing plans! The goal of these new plans is to provide clients a fair cost structure that scales with their volume. Check out the details on the App Store, and learn more about how Shopify is the perfect event ticketing alternative to Eventbrite!
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Thrilled to announce our brand new Help Documentation portal! New getting started guides have been added. New articles will continue to be added as we strive to cover all of our features.
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We’ve introduced new tools to save you time and increase productivity.
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The Guest Manager iPad Check In App has been ported to a native macOS app! Enjoy the same great check in experience you’re used to on iPad and iPhone, optimized for the Mac.
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Guest Manager Check In version 2 is now available on the Apple App Store.
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Traditionally, importing or adding new tickets/attendees has always required specifying a ticket type, such as GA, VIP, Guest, or whatever. Many clients do not need to differeniate guests by a ticket type, so to make things a little easier we now set up a default ticket type.
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Barcode pool management is a powerful tool for advanced users to retain full control over how barcode numbers are issued to tickets within the system.
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Many wonderful things happened, but alas, they were not documented.
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