When you create an event, the app builds the Shopify product for you — but it’s created as a Draft with no sales channel, so customers can’t see it yet. To sell it on your store you set the product to Active and publish it to the Online Store sales channel. Both are done on the product in Shopify admin, not in the Event Ticketing app.
Requirements: The Event Ticketing app installed. An event already created. Online Store enabled on your shop.
Make the event sellable
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In the Event Ticketing app, open the event. Scroll to the Shopify products card and click the product. This opens it in the Shopify product editor.
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In the product editor, set the product status to Active. A new event product starts as Draft, which is hidden from customers.
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In the same editor, publish the product to the Online Store sales channel. A new event product isn’t on any sales channel until you add it.
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Save.
Once the product is Active and on the Online Store sales channel, the event is sellable on your storefront. The app reads the product’s status from Shopify, so setting it to Active marks the event published; setting it back to Draft unpublishes it.
Set status and sales channel from the Shopify product. Don’t add or edit the product’s options, values, or variants in Shopify — that breaks ticket issuance. Manage the event itself from the Event Ticketing app.
Display the event on a storefront page
Setting the product Active and publishing it makes it sellable and findable, but it sells through the default Shopify product page. Two theme app blocks add purpose-built display:
- Ticket Order Form — a product-page block that replaces the default variant dropdown with a per-ticket purchase widget. It’s available on the product template. See Ticket Order Form.
- Event Calendar — a collection-page block that lists your events on a calendar. It’s available on the collection template, and only appears in the theme editor on a plan that includes the calendar feature. See Event Calendar.
Each block targets a specific template, so the Event Calendar block won’t appear when editing a product template, and the Ticket Order Form block won’t appear when editing a collection template.
Related articles
- One-time event — how the product gets created in the first place.
- Ticket Order Form.
- Event Calendar.
- Product management settings — what the app does to products and variants when an event ends.
FAQ
I created an event but nothing shows on my store. Why?
A new event product is created as a Draft with no sales channel. Open the product in Shopify admin, set its status to Active, and add it to the Online Store sales channel. Both are required — an Active product that isn’t on the Online Store is still hidden, and a product on the Online Store that’s still Draft is also hidden.
Can the app publish the product for me automatically?
No. The app creates the product as a Draft. You set it Active and choose its sales channels yourself in Shopify admin. This keeps you in control of when an event goes live.
How do I get from the event to its Shopify product?
Open the event in the Event Ticketing app and click the product in the Shopify products card. That opens the linked product directly in the Shopify product editor.
My event has several products — do I publish all of them?
Yes. A large event can be split across more than one Shopify product. Each product in the Shopify products card needs to be set Active and published to the Online Store for every part of the event to be sellable.
The product is Active and published but still doesn’t appear in a collection.
Sales-channel publishing controls whether the product is visible at all; it doesn’t add the product to a specific collection. Add the product to that collection, and allow for Shopify’s collection caching to refresh.
